The Price Is Personal: Smart Business or Unfair Practice?

Hameed J

The Price Is Personal: Smart Business or Unfair Practice?

Business - B2-C1 | Advance Level

8 $

Aug. 06 Thu , 11:00 USA

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Description

In this session, you will discuss the ethical and business implications of personalised pricing. You will practise expressing opinions, evaluating arguments, and supporting your ideas with examples. By the end of the session, you will feel more confident discussing business ethics, consumer rights, and modern pricing strategies in English.

Session Activities

1: Do you usually compare prices before buying something? Why or why not?

2: Have you ever found the same product at different prices in different shops?

1: Is it fair for companies to charge different customers different prices for the same product? Why or why not?

2: If a business knows a customer is in a hurry, should it be allowed to charge more? Why?

3: Where should businesses draw the line between smart marketing and exploiting customers?

4: Should companies tell customers why prices vary? Why or why not?

5: Would you trust a company less if you discovered it charged you more than someone else? Why?

6: Should governments regulate personalised pricing, or should businesses be free to set prices as they wish?

7: Can charging different prices ever benefit customers? Can you think of any examples?

8: Do you think personalised pricing will become more common in the future? Why or why not?

Dynamic pricing (noun phrase)

a pricing strategy where prices change according to demand or market conditions. Example: Hotels often use dynamic pricing during holiday seasons.

Consumer behaviour (noun phrase)

the way people make decisions about buying products or services. Example: Businesses study consumer behaviour to improve sales

Transparency (noun)

being open and honest about how decisions are made. Example: Customers appreciate transparency when prices change.

Get ready for an engaging 10 minutes where you'll receive valuable feedback from your tutor regarding vocabulary, pronunciation and grammar mistakes

Rules

Be kind and respectful to everyone.

No flirting! If someone doesn’t want to share their social media or phone number, respect their choice.

Let everyone have a chance to speak.

Please avoid smoking or drinking while talking.

Keep your camera on at all times.

Note: If you break any of these rules, you may be banned